Do personal story and informational videos encourage older adults to get vaccinated?

Is this trial a fit for you?

A plain-English reading of the study's rules. Only the study team can confirm whether you qualify.

What this trial studies

Participants aged 50 and older in the United States will be shown one of three video formats: an informational animation, a personal narrative, or a combination of both, and their subsequent vaccination behavior will be tracked. The intervention is delivered via participants' own devices and requires completion of pre- and post-viewing surveys. Recruitment and data collection are conducted in partnership with Ipsos, with Johns Hopkins Bloomberg School of Public Health as the lead sponsor and Merck collaborating. The trial compares the relative effectiveness of narrative versus informational messaging on vaccine uptake in an older adult population.

Why it matters

Who can join: the full rules

Inclusion Criteria:

* U.S. adults aged 50 and older

Exclusion Criteria:

* Participants who do not complete the survey
* Participants who are unable or refuse to view and listen to videos on the participant's device

Where it's running

• Ipsos
  New York, New York, United States Recruiting

Study contacts

• Principal investigator: Daniel Salmon, PhD — Johns Hopkins University
• Study coordinator: Michelle Goryn
• Email: mgoryn1@jh.edu
• Phone: 919-357-2484

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How to take part

1. Review the eligibility criteria above with your treating physician.
2. Check the official listing on ClinicalTrials.gov for the latest contact details and recruitment status.
3. Contact the study coordinator or principal investigator to ask for pre-screening. Pre-screening is free and never obligates you to enroll.