Behavioral intervention to help smokers quit
Building Capacity and Promoting Smoking Cessation in the Community Via "Quit to Win" Contest 2024: a Randomised Controlled Trial of a Brief Behavioural Economic Intervention
This study tests a new way to help smokers in Hong Kong quit by automatically connecting them to support services and sending encouraging messages to get them started.
Quick facts
| Phase | Not applicable |
|---|---|
| Study type | Interventional |
| Enrollment | 1017 (estimated) |
| Ages | 18 Years and up |
| Sex | All |
| Sponsor | The University of Hong Kong Academic / other |
| Locations | 1 site (Hong Kong) |
| Trial ID | NCT06451081 on ClinicalTrials.gov |
What this trial studies
This clinical trial aims to evaluate the effectiveness of a brief behavioral economic intervention designed to promote smoking cessation among smokers in Hong Kong. The study introduces an 'opt-out' referral approach, where participants are automatically connected to cessation services unless they choose to decline. This method is expected to increase the uptake of smoking cessation services, which are often underutilized. Additionally, mobile messaging based on behavioral economics principles will be used to encourage smokers to initiate quitting and utilize these services.
Who should consider this trial
Good fit: Ideal candidates for this study are Hong Kong residents aged 18 and older who smoke daily and are willing to engage with cessation services.
Not a fit: Patients currently participating in another smoking cessation program or using cessation drugs or nicotine replacement therapy may not benefit from this study.
Why it matters
Potential benefit: If successful, this intervention could significantly increase smoking cessation rates among smokers in the community.
How similar studies have performed: Previous studies have shown that active referral strategies can effectively promote smoking cessation, suggesting that this novel opt-out approach may also be successful.
Eligibility criteria
Show full inclusion / exclusion criteria
Inclusion Criteria: 1. Hong Kong residents aged 18 years or above 2. Smoke cigarette or heated tobacco product or e-cigarette daily in the past 3 months 3. Exhaled carbon monoxide level ≥4 parts per million or a positive salivary cotinine test 4. Able to communicate in and read Chinese 5. Own a smartphone with a mobile instant messaging app installed Exclusion Criteria: * Participating in another smoking cessation programme or using any smoking cessation drug or nicotine replacement therapy
Where this trial is running
Hong Kong
- Community sites — Hong Kong, Hong Kong (Recruiting)
Study contacts
- Principal investigator: Tzu Tsun Luk, PhD, RN — The University of Hong Kong
- Study coordinator: Tzu Tsun Luk, PhD, RN
- Email: luktt@connect.hku.hk
- Phone: 39177574
How to participate
- Review the eligibility criteria above with your treating physician.
- Visit the official trial page on ClinicalTrials.gov for the most current contact information and recruitment status.
- Contact the listed study coordinator or principal investigator to request pre-screening. Pre-screening is free and never obligates you to enroll.