Do non-nutrition menu labels help adults pick healthier fast-food meals?

A randomized-controlled evaluation of the effects of non-nutrition menu labels on dietary quality

NIH-funded research Johns Hopkins University · NIH-11381712

This project tests whether labels like 'local', 'gluten-free', or 'grown in the USA' on fast-food menus help adults choose healthier meals.

Quick facts

Grant typeR01 grant
Study typeNIH-funded research
Funding institutionJohns Hopkins University NIH-funded
Lab location1 site (Baltimore, United States)
Project IDNIH-11381712 on NIH RePORTER

What this research studies

If you join, you may be asked to order from participating fast-food restaurants while the menus display different non-nutrition labels and have your choices recorded. The researchers will run two back-to-back randomized trials comparing menus with various labels to see how they change what people pick and how much red or processed meat they eat. They will also watch for a possible 'health-halo' effect where labels make unhealthy items seem healthier. The goal is to find label designs that make it easier for people to choose healthier options in real-world settings.

Who could benefit from this research

Good fit: Adults (21+) who regularly eat fast food and are willing to have their orders and choices recorded or tracked, including people with or at risk for type 2 diabetes.

Not a fit: People who rarely eat fast food, cannot visit participating restaurants, are under age limits, or whose dietary needs are unrelated to menu labels may not see benefit.

Why it matters

Potential benefit: If successful, this work could lead restaurants and policymakers to use menu labels that help people choose healthier fast-food options and reduce diet-related disease risk.

How similar studies have performed: Previous research shows nutrition labels can change choices, but evidence on non-nutrition labels is limited and mixed, making this real-world randomized approach relatively novel.

Where this research is happening

Baltimore, United States

Researchers

About this research

  1. This is an active NIH-funded research project — typically early-stage science, not a clinical trial accepting patient enrollment.
  2. Some NIH-funded labs run parallel clinical studies or seek volunteers for related work. To check, contact the principal investigator or institution listed above.
  3. For full project details, budget, and progress reports, visit the official NIH RePORTER page below.
Conditions Adult-Onset Diabetes MellitusChronic Disease
Last reviewed 2026-06-13 by the Find a Trial editorial team. Information on this page is for educational purposes and is not medical advice. Always consult qualified healthcare professionals about clinical trial participation.