Mobile app plus counseling to promote exclusive breastfeeding and healthy infant feeding in Karachi

Is this trial a fit for you?

A plain-English reading of the study's rules. Only the study team can confirm whether you qualify.

What this trial studies

The trial enrolls pregnant women in their third trimester from Aga Khan secondary care hospitals who have a smartphone and plan to remain in the area for at least one year. Participants receive an m-health coaching application alongside face-to-face counseling delivered through affiliated Family Health Centers, with follow-up during routine vaccination and growth-monitoring visits. Primary outcomes include rates of exclusive breastfeeding and adoption of young child feeding practices, with secondary monitoring of infant growth up to one year. The intervention targets urban low- and middle-income mothers to address high local rates of stunting, underweight and wasting.

Why it matters

Who can join: the full rules

Inclusion Criteria:

1. Pregnant women in the third trimester at 36 +/- 1 week of gestation.
2. Planned to stay in their respective areas for at least 1 year after delivery
3. Planned to get the infant immunized from the respective FHC of the hospitals.
4. Have access to smart phones with internet connection.
5. Registered and planning to deliver to any of the Secondary Care Hospitals
6. Can read and write in local language (English and/or Urdu).
7. Consent to participate and remain in the study until 1 year of child age

Exclusion Criteria:

1. High-risk including maternal neurological/heart/ autoimmune/renal disease, preeclampsia, placenta previa, multiple gestations (twins/triplets), fetal structural/genetic anomalies, fetal growth restrictions, and birth trauma/requiring NICU admission.
2. Women who plan to move to different location after delivery

Where it's running

• The Aga Khan University
  Karachi, Sindh, Pakistan Recruiting

Study contacts

• Principal investigator: Rozina Nuruddin, PhD — Agha Khan University
• Study coordinator: Rozina Nuruddin, PhD
• Email: rozina.nuruddin@aku.edu
• Phone: +923331288584

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How to take part

1. Review the eligibility criteria above with your treating physician.
2. Check the official listing on ClinicalTrials.gov for the latest contact details and recruitment status.
3. Contact the study coordinator or principal investigator to ask for pre-screening. Pre-screening is free and never obligates you to enroll.