Effects of new alcohol warning labels on consumption
Alcohol Labeling Study
This study tests if new health warning labels on alcohol containers can help adults drink less and understand the risks of alcohol better.
Quick facts
| Phase | Not applicable |
|---|---|
| Study type | Interventional |
| Enrollment | 720 (estimated) |
| Ages | 21 Years and up |
| Sex | All |
| Sponsor | University of North Carolina, Chapel Hill Academic / other |
| Locations | 2 sites (Chapel Hill, North Carolina and 1 other locations) |
| Trial ID | NCT06835920 on ClinicalTrials.gov |
What this trial studies
This study examines how new front-of-package health warnings on alcohol containers influence drinking behavior among adults. Participants will be randomly assigned to receive either the new health warnings or control labels on their alcohol containers during weekly visits. They will report their daily alcohol consumption via text messages and complete surveys to assess their understanding of alcohol-related harms. The goal is to determine if these warnings can effectively reduce alcohol consumption and improve consumer awareness.
Who should consider this trial
Good fit: Ideal candidates are adults aged 21 and older who consume alcohol at least once a week and are not identified as having alcohol dependence.
Not a fit: Patients who do not consume alcohol regularly or those living outside the United States may not benefit from this study.
Why it matters
Potential benefit: If successful, this study could lead to reduced alcohol consumption and better public health outcomes related to alcohol use.
How similar studies have performed: Other studies have shown that health warnings can influence consumer behavior, suggesting potential success for this approach.
Eligibility criteria
Show full inclusion / exclusion criteria
Inclusion Criteria: * Adults ages 21 years and older * Not identified as having possible alcohol dependence * Consumed alcohol at least once per week during the past 4 weeks * At least half of alcohol consumed each week is from store-bought containers * Willing to bring 8 days' worth of alcohol to 3 in-person study visits * Not pregnant, breastfeeding, or trying to get pregnant * Able to take surveys in English * Willing to respond to text messages daily for 3 weeks * Not living in the same household as anyone else in the study Exclusion Criteria: \- Not living in US
Where this trial is running
Chapel Hill, North Carolina and 1 other locations
- UNC study office — Chapel Hill, North Carolina, United States (Not_yet_recruiting)
- University of North Carolina — Chapel Hill, North Carolina, United States (Recruiting)
Study contacts
- Principal investigator: Marissa Hall, PhD — University of North Carolina, Chapel Hill
How to participate
- Review the eligibility criteria above with your treating physician.
- Visit the official trial page on ClinicalTrials.gov for the most current contact information and recruitment status.
- Contact the listed study coordinator or principal investigator to request pre-screening. Pre-screening is free and never obligates you to enroll.