Understanding how young adult binge drinkers respond to alcohol cues using virtual reality

Multisensory Processing of Alcohol Cues in Young Adult Binge Drinkers

NIH-funded research Rochester Institute of Technology · NIH-11043597

This study is looking at how young adults who binge drink react to different alcohol-related triggers using virtual reality, with the hope of finding better ways to help them manage their cravings and improve treatment for alcohol use.

Quick facts

Grant typeR15 grant
Study typeNIH-funded research
Funding institutionRochester Institute of Technology NIH-funded
Lab location1 site (Rochester, United States)
Project IDNIH-11043597 on NIH RePORTER

What this research studies

This research investigates how young adults who binge drink respond to various alcohol-related cues through a multisensory approach using virtual reality technology. By immersing participants in realistic virtual environments, the study aims to capture the complex ways in which different senses interact and influence cravings for alcohol. The goal is to improve existing interventions for alcohol use disorders by focusing on the multisensory nature of cue reactivity, which has been overlooked in previous studies. Participants will engage with these cues in a controlled setting to better understand their responses and develop more effective treatment strategies.

Who could benefit from this research

Good fit: Ideal candidates for this research are young adults aged 18 to 25 who engage in binge drinking behaviors.

Not a fit: Patients who do not binge drink or are not within the age range of 18 to 25 may not receive any benefit from this research.

Why it matters

Potential benefit: If successful, this research could lead to more effective interventions for reducing binge drinking and preventing alcohol use disorders in young adults.

How similar studies have performed: While some research has explored cue exposure therapy, this study's focus on multisensory processing in virtual reality is a novel approach that has not been extensively tested.

Where this research is happening

Rochester, United States

Researchers

About this research

  1. This is an active NIH-funded research project — typically early-stage science, not a clinical trial accepting patient enrollment.
  2. Some NIH-funded labs run parallel clinical studies or seek volunteers for related work. To check, contact the principal investigator or institution listed above.
  3. For full project details, budget, and progress reports, visit the official NIH RePORTER page below.
Last reviewed 2026-06-13 by the Find a Trial editorial team. Information on this page is for educational purposes and is not medical advice. Always consult qualified healthcare professionals about clinical trial participation.