Reducing sugary drink consumption among families in rural areas

weSipSmarter: An efficacy trial to reduce sugary beverages among rural Head Start parent-child dyads

['FUNDING_R01'] · UNIVERSITY OF VIRGINIA · NIH-11019735

This study is all about helping families in rural areas, especially those in Head Start programs, drink less sugary drinks by working together to find fun and easy ways to choose healthier beverages.

Quick facts

Phase['FUNDING_R01']
Study typeNih_funding
SexAll
SponsorUNIVERSITY OF VIRGINIA (nih funded)
Locations1 site (CHARLOTTESVILLE, UNITED STATES)
Trial IDNIH-11019735 on ClinicalTrials.gov

What this research studies

This research aims to decrease the intake of sugary beverages among parent-child pairs in rural communities, particularly focusing on those involved in Head Start programs. By utilizing a user-centered design approach, the project will adapt existing interventions to better meet the needs of these families. The intervention will involve collaboration with rural Head Start staff and parents to create effective strategies that promote healthier beverage choices. The study will also leverage digital health technologies to facilitate behavior change.

Who could benefit from this research

Good fit: Ideal candidates for this research are families with children aged 2-5 who are enrolled in Head Start programs in rural regions.

Not a fit: Patients who do not have children in the targeted age group or who live outside the specified rural areas may not benefit from this research.

Why it matters

Potential benefit: If successful, this research could lead to healthier dietary habits and reduced risk of chronic conditions for families in rural areas.

How similar studies have performed: Previous interventions targeting sugary drink consumption in urban settings have shown success, but this approach is novel in its focus on rural populations.

Where this research is happening

CHARLOTTESVILLE, UNITED STATES

Researchers

About this research

  1. This is an active NIH-funded research project — typically early-stage science, not a clinical trial accepting patient enrollment.
  2. Some NIH-funded labs run parallel clinical studies or seek volunteers for related work. To check, contact the principal investigator or institution listed above.
  3. For full project details, budget, and progress reports, visit the official NIH RePORTER page below.

View on NIH RePORTER →

Last reviewed 2026-05-15 by the Find a Trial editorial team. Information on this page is for educational purposes and is not medical advice. Always consult qualified healthcare professionals about clinical trial participation.