Reducing fear and using targeted messages to improve colorectal cancer screening in African Americans
Colorectal screening fear-reduction and racially-targeted norm messaging entreaties to increase colorectal cancer screening rates among African Americans
This study is looking for ways to help more African Americans feel comfortable getting screened for colorectal cancer by addressing their fears and using messages that speak directly to their experiences, so they can more easily take part in at-home screening tests.
Quick facts
| Grant type | R21 grant |
|---|---|
| Study type | NIH-funded research |
| Funding institution | Oakland University NIH-funded |
| Lab location | 1 site (Rochester, United States) |
| Project ID | NIH-10495334 on NIH RePORTER |
What this research studies
This research aims to address the low colorectal cancer screening rates among African Americans by focusing on reducing fears associated with screening procedures and utilizing racially-targeted messaging. The study will explore how these fear-reduction strategies and tailored messages can encourage more individuals to participate in at-home stool-based screening tests. By understanding the impact of racial identity on screening intentions, the research seeks to create effective interventions that resonate with African American communities. The goal is to increase awareness and uptake of colorectal cancer screenings, ultimately aiming to reduce health disparities in this population.
Who could benefit from this research
Good fit: Ideal candidates for this research are African American individuals who may have hesitations or fears about colorectal cancer screening.
Not a fit: Patients who do not identify as African American or those who are already compliant with colorectal cancer screening guidelines may not benefit from this research.
Why it matters
Potential benefit: If successful, this research could significantly increase colorectal cancer screening rates among African Americans, leading to earlier detection and improved health outcomes.
How similar studies have performed: Previous research has shown that targeted health messaging can effectively influence health behaviors in minority populations, suggesting potential for success in this approach.
Where this research is happening
Rochester, United States
- Oakland University — Rochester, United States (Active)
Researchers
- Principal investigator: Manning, Mark a — Oakland University
- Study coordinator: Manning, Mark a
About this research
- This is an active NIH-funded research project — typically early-stage science, not a clinical trial accepting patient enrollment.
- Some NIH-funded labs run parallel clinical studies or seek volunteers for related work. To check, contact the principal investigator or institution listed above.
- For full project details, budget, and progress reports, visit the official NIH RePORTER page below.