Reducing cigar use among young adults, especially in Black communities
Official title: Advancing Communication Science to Reduce Disparities in Young Adult Cigar Use
Funded at Univ of North Carolina Chapel Hill · NIH-10934521 · Data updated 2026-11-12
This study is all about finding better ways to talk to young adults, especially Black young adults aged 18-29, about the risks of using little cigars and cigarillos, so we can help them understand the dangers and reduce their use of these products.
Quick facts
| Grant type | NIH-funded research |
|---|---|
| Study type | NIH-funded research |
| Funding institution | Univ of North Carolina Chapel Hill NIH-funded |
| Lab location | 1 site (Chapel Hill, United States) |
| Project start | September 30, 2023 |
| Project end | March 21, 2025 |
| Funding year | 2024 |
| Award (this year) | $667,344 |
| NIH project number | 5U54DA060049-02 |
| Project ID | NIH-10934521 on NIH RePORTER |
Who could benefit from this research
✓Could help
Ideal candidates for this research are young adults aged 18-29, particularly those from Black communities who are current or potential cigar users.
✕Less likely to help
Patients who do not smoke cigars or are outside the age range of 18-29 may not benefit from this research.
What this research studies
This research focuses on understanding and reducing the use of little cigars and cigarillos among young adults, particularly those aged 18-29 and within Black populations. It aims to develop effective communication strategies that can be used in social media to address misconceptions about these products and their health risks. By involving young adults in the creation of these messages, the project seeks to ensure that the campaigns resonate with the target audience. The ultimate goal is to decrease the prevalence of cigar use and the associated health disparities.
Why it matters
Potential benefit: If successful, this research could lead to a significant reduction in cigar use among young adults, improving their overall health and reducing cancer risks.
How similar studies have gone: Previous communication campaigns targeting cigarette use have shown success, suggesting that similar approaches may be effective for reducing cigar use.
Where this research is happening
-
Univ of North Carolina Chapel Hill
Chapel Hill, United States Active
Researchers
- Principal investigator: Goldstein, Adam O — Univ of North Carolina Chapel Hill
- Study coordinator: Goldstein, Adam O
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About this research
- This is an active NIH-funded research project — typically early-stage science, not a clinical trial accepting patient enrollment.
- Some NIH-funded labs run parallel clinical studies or seek volunteers for related work. To check, contact the principal investigator or institution listed above.
- For full project details, budget, and progress reports, visit the official NIH RePORTER page.