How the brain chooses what you see

How Does Normalization Regulate Visual Competition?

NIH-funded research Boston University (Charles River Campus) · NIH-11287850

This work looks at how a basic brain process called normalization helps people focus on one visual thing when many things compete for attention.

Quick facts

Grant typeR01 grant
Study typeNIH-funded research
Funding institutionBoston University (Charles River Campus) NIH-funded
Lab location1 site (Boston, United States)
Project IDNIH-11287850 on NIH RePORTER

What this research studies

You would have your brain activity recorded with high-resolution functional MRI while looking at natural scenes or simple visual patterns. The team will measure how groups of brain cells respond when visual features like orientation and spatial frequency compete, and how directing your attention changes those responses. They will compare the brain data to computer models based on divisive normalization to see if feature-tuned normalization explains the patterns. The overall aim is to map how early and later visual areas use this computation during normal viewing and when you actively attend to parts of a scene.

Who could benefit from this research

Good fit: Ideal participants are adults with normal or corrected vision who can tolerate an MRI scan; the project may also include people with attention or visual-processing difficulties.

Not a fit: People with severe vision loss or those who cannot undergo MRI (for example, due to metal implants or claustrophobia) are unlikely to participate or directly benefit.

Why it matters

Potential benefit: If successful, this could lead to better ways to diagnose or rehabilitate attention and visual-processing problems.

How similar studies have performed: Divisive normalization is supported by animal studies and some human work, but applying feature-selective normalization to human visual cortex with attention is relatively novel.

Where this research is happening

Boston, United States

Researchers

About this research

  1. This is an active NIH-funded research project — typically early-stage science, not a clinical trial accepting patient enrollment.
  2. Some NIH-funded labs run parallel clinical studies or seek volunteers for related work. To check, contact the principal investigator or institution listed above.
  3. For full project details, budget, and progress reports, visit the official NIH RePORTER page below.
Conditions Disease
Last reviewed 2026-06-13 by the Find a Trial editorial team. Information on this page is for educational purposes and is not medical advice. Always consult qualified healthcare professionals about clinical trial participation.