Exploring how social media affects young adults' vaping habits
Official title: Identifying and Addressing the Effects of Social Media Use on Young Adults' E-Cigarette Use: A Solutions-Oriented Approach
Funded at University of Oklahoma Hlth Sciences Ctr · NIH-11031368 · Data updated 2026-11-12
This study is looking at how using social media affects young adults aged 18-25 who vape, to see if seeing vaping posts online changes their vaping habits and mental health, and it will help find ways to reduce any negative effects of social media on vaping.
Quick facts
| Grant type | Career grant |
|---|---|
| Study type | NIH-funded research |
| Funding institution | University of Oklahoma Hlth Sciences Ctr NIH-funded |
| Lab location | 1 site (Oklahoma City, United States) |
| Project start | February 1, 2023 |
| Project end | January 31, 2028 |
| Funding year | 2025 |
| Award (this year) | $198,612 |
| NIH project number | 5K01DA055073-03 |
| Project ID | NIH-11031368 on NIH RePORTER |
Who could benefit from this research
✓Could help
Ideal candidates for this research are young adults aged 18-25 who currently vape and actively use social media.
✕Less likely to help
Patients who do not use social media or do not vape may not receive any benefit from this research.
What this research studies
This research investigates the relationship between social media use and nicotine vaping among young adults aged 18-25. It aims to understand how exposure to vaping-related content on social media influences vaping behaviors and mental health. Participants will track their social media usage and vaping habits, followed by a randomized trial where some will reduce their social media use while others continue as usual. The study seeks to identify effective strategies to mitigate the negative impacts of social media on vaping.
Why it matters
Potential benefit: If successful, this research could lead to interventions that help reduce vaping among young adults and improve their mental health.
How similar studies have gone: Previous research has shown that social media can influence health behaviors, suggesting that this approach may yield valuable insights.
Where this research is happening
-
University of Oklahoma Hlth Sciences Ctr
Oklahoma City, United States Active
Researchers
- Principal investigator: Vogel, Erin Alyssa — University of Oklahoma Hlth Sciences Ctr
- Study coordinator: Vogel, Erin Alyssa
Related research
Other NIH-funded projects on the same topics.
-
Respiratory effects of metal and aldehyde exposure from e-cigarette use in young adults
Young adults who use e-cigarettes may inhale metals and aldehydes that could affect their breathing and cause inflammation.
-
Long-term effects of vaping on heart and lung health
A long-term study will follow people who vape and non-vapers to see how vaping might influence heart and lung health over three years.
-
Using Smart Machines to Understand How People Talk About Anti-E-Cigarette Campaigns on Social Media
Researchers are testing new computer methods to see how people on Twitter and TikTok react to anti-vaping messages and the voices that oppose them.
-
How social media and cultural background shape e-cigarette use in Mexican American college students
This project looks at whether exposure to e-cigarette content on platforms like TikTok and YouTube and a student's cultural background relate to vaping among Mexican American college students.
-
E-cigarette use and emphysema risk in young adults (VapeScan)
A study to understand whether vaping or traditional cigarettes cause early lung damage in young adults.
-
How vaping affects teens' brains and thinking
This project looks at whether using e-cigarettes (vaping) changes brain development and thinking skills in children and teenagers.
About this research
- This is an active NIH-funded research project — typically early-stage science, not a clinical trial accepting patient enrollment.
- Some NIH-funded labs run parallel clinical studies or seek volunteers for related work. To check, contact the principal investigator or institution listed above.
- For full project details, budget, and progress reports, visit the official NIH RePORTER page.